Do marketers know the meaning of the word "branding?"
Robert Rosenthal over at Freaking Marketing believes that some marketers just don't understand the term "branding."
Either that or he builds a strong case as to why designers and ad agencies purposefully misuse the term.
Check out his post.
posted by Dave @ 11:45 PM
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1 Comments:
Thanks for sharing my Freaking Marketing post, Dave. Would love to hear what Marketing & Branding Blog readers think of it.
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